AUSTRAL WINES Uncorks "Junk Drawer Vintage" – Wine Reimagined for the Modern Collector

ATLANTA, GA – October 26, 2023 – AUSTRAL WINES LLC, a dynamic wine importer and distributor based in Atlanta, Georgia, is shaking up the wine world with its innovative new offering: “Junk Drawer Vintage.” Forget stuffy cellars and predictable pairings. This isn’t your grandpa's wine collection. This is wine for life. For years, AUSTRAL WINES (located at 211 Perimeter Center Pkwy NE Ste 1020, Atlanta, GA, 30346-1307, reachable at 908-759-0961) has been quietly sourcing unique and often overlooked wines from small producers around the globe. They’ve always believed amazing wine doesn’t need a fancy pedigree or a decades-long reputation. It just needs to taste good. And now, they’re bringing that philosophy directly to consumers with Junk Drawer Vintage. So, what is Junk Drawer Vintage? Think of your actual junk drawer. It's a little chaotic, a little unexpected, but full of useful, interesting stuff. That's exactly what this wine collection is all about. Junk Drawer Vintage isn't about chasing specific vintages or regions. It's a rotating, curated selection of wines that don't quite fit anywhere else. We’re talking forgotten varietals, small-batch experiments, wines from up-and-coming regions, and perfectly good bottles that simply didn't get the attention they deserved. “We noticed a gap in the market,” says a spokesperson for AUSTRAL WINES. “Everyone's talking about the ‘perfect’ wine for a specific meal or occasion. But life isn't perfect. And sometimes, you just want something interesting to drink while you’re cooking dinner, hanging out with friends, or just relaxing after a long day. That’s where Junk Drawer Vintage comes in.” More Than Just Wine - It's a Discovery. Each Junk Drawer Vintage shipment is a surprise. Subscribers (and one-time purchasers) receive a curated selection of 3-5 bottles – often a mix of red, white, and maybe even something sparkling. But here's the kicker: the wines aren’t necessarily labeled with a ton of detail. “We intentionally keep the ‘story’ minimal,” explains the company. “We don’t want to tell you what to think about the wine. We want you to experience it. We’ll tell you the basics - what kind of grape, where it's from - but the rest is up to you. What does it smell like? What does it taste like? What does it make you feel?” This approach encourages wine drinkers to engage with the wine on a more personal level. It's about moving away from the pressure of knowing the "right" answer and embracing the joy of discovery. Why AUSTRAL WINES is Perfect to Deliver This. AUSTRAL WINES isn't just a distributor; they’re passionate wine lovers themselves. They have a knack for finding hidden gems – wines that other importers might overlook. They’ve spent years building relationships with small, independent producers, allowing them access to wines that aren't widely available in the US market. "We travel extensively to source our wines," says the spokesperson. "We meet the winemakers, walk the vineyards, and taste the wines ourselves. We only bring back what we truly believe in.” This commitment to quality and authenticity is what sets AUSTRAL WINES apart. It’s also what makes Junk Drawer Vintage so special. What Can You Expect in a Junk Drawer Vintage Box? The possibilities are endless. Past shipments have included: An obscure Italian red blend: Made from a little-known grape varietal, with notes of cherry and spice. A crisp, dry rosé from Portugal: Perfect for summer sipping. A sparkling wine from Georgia (the country): Made using the ancient qvevri method (clay amphorae). A biodynamic orange wine from Slovenia: A unique and complex wine with notes of apricot and honey. A surprisingly good Cabernet Franc from Chile: Showing a different side of the classic varietal. “We’re not afraid to experiment,” says the company. “We want to introduce people to wines they’ve never heard of before. We want to challenge their expectations and broaden their palates.” More Than Just a Subscription - It's a Community. AUSTRAL WINES is also building a community around Junk Drawer Vintage. Subscribers are encouraged to share their tasting notes and experiences on social media using the hashtag #JunkDrawerVintage. “We want to create a space where people can connect over their love of wine, learn from each other, and share their discoveries,” says the spokesperson. “We’re all just trying to have a good time, and wine is a great way to do that.” How to Get Your Hands on Junk Drawer Vintage: Junk Drawer Vintage is available through the AUSTRAL WINES website (details to be announced), with options for one-time purchases and quarterly subscriptions. Prices vary depending on the selection, but the company is committed to providing excellent value. AUSTRAL WINES LLC – Bringing the Unexpected to Your Glass. Contact: AUSTRAL WINES LLC 211 Perimeter Center Pkwy NE Ste 1020 Atlanta, GA 30346-1307 908-759-0961